TreeWorks launches NoPrimeTime

June 4 , 2007

TreeWorks created a system especially designed for televisions, as they are and will be more and more interested in using the Internet for the distribution of video content.

The NoPrimeTime system has been created as a white-label platform, which brings about two important advantages. Not only does it allow us to remain invisible for the end-user, but it can also be very easily integrated in the customized video players of every web site.

NoPrimeTime is an ideologically independent system; basically, it allows all types of video ads an advertiser might ask for: mid roll, pre roll, and even interactive ads that can interrupt the clip the viewer is watching if he presses a certain button.